{"id":19891,"date":"2022-07-20T16:00:00","date_gmt":"2022-07-20T16:00:00","guid":{"rendered":"https:\/\/sustainableinnovations.eu\/?p=19891"},"modified":"2025-04-01T08:06:58","modified_gmt":"2025-04-01T07:06:58","slug":"sustainable-innovations-beatles-impulsando-sistemas-agroalimentarios","status":"publish","type":"post","link":"https:\/\/sustainableinnovations.eu\/es\/sustainable-innovations-beatles-impulsando-sistemas-agroalimentarios\/","title":{"rendered":"BEATLES, UN PROYECTO PARA IMPULSAR SISTEMAS AGROALIMENTARIOS SOSTENIBLES, PRODUCTIVOS Y CLIM\u00c1TICAMENTE INTELIGENTES"},"content":{"rendered":"\n<ul class=\"has-text-color wp-block-list\" style=\"color:#a0c879\"><li><strong>SUSTAINABLE INNOVATIONS ES UNO DE LOS DOS SOCIOS ESPA\u00d1OLES DE BEATLES, UN PROYECTO FINANCIADO CON CASI 4 MILLONES DE EUROS DEL PROGRAMA HORIZONTE EUROPA<\/strong><\/li><\/ul>\n\n\n\n<ul class=\"has-text-color wp-block-list\" style=\"color:#a0c879\"><li><strong>BEATLES MEJORAR\u00c1 LOS SISTEMAS AGROALIMENTARIOS ACTUALES Y ACELERAR\u00c1 EL CAMBIO DE COMPORTAMIENTO SISTEM\u00c1TICO Y SIST\u00c9MICO HACIA UN CULTIVO y AGRICULTURA CLIM\u00c1TICAMENTE INTELIGENTES<\/strong><\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Madrid, 21 de Julio de 2022<\/em> &#8211; <a href=\"https:\/\/www.sustainableinnovations.eu\/\">SUSTAINABLE INNOVATIONS<\/a> es uno de los dos socios espa\u00f1oles implicados en la ejecuci\u00f3n de <strong>BEATLES<\/strong>, una iniciativa del programa de investigaci\u00f3n e innovaci\u00f3n de la Uni\u00f3n Europea Horizonte Europa, de 48 meses de duraci\u00f3n. El objetivo general de este proyecto es proponer <strong>soluciones innovadoras y sist\u00e9micas<\/strong>, en materia de estrategias comerciales y recomendaciones normativas, <strong>para fomentar transiciones a largo plazo y a gran escala hacia sistemas agroalimentarios sostenibles, productivos y clim\u00e1ticamente inteligentes.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Este objetivo se lograr\u00e1, por un lado, identificando todos los factores que afectan a la toma de decisiones en el comportamiento de los agricultores. Por otro, el proyecto identificar\u00e1 las limitaciones y barreras para la implementaci\u00f3n de estos cambios sist\u00e9micos a lo largo de la cadena de valor agroalimentaria.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La agricultura clim\u00e1ticamente inteligente y la alta tecnolog\u00eda agr\u00edcola <strong>se probar\u00e1n en cinco casos piloto<\/strong> que abarcan varias regiones europeas: Alemania, Dinamarca, Espa\u00f1a, Lituania y los Pa\u00edses Bajos. En dichas regiones, se llevar\u00e1n a cabo varios <strong>estudios de conducta y experimentales<\/strong> con el objetivo de extraer hallazgos relevantes que contribuyan al desarrollo efectivo de modelos comerciales, al asesoramiento agr\u00edcola, as\u00ed como al dise\u00f1o e implementaci\u00f3n de normativas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Adicionalmente, BEATLES contribuir\u00e1 a los beneficios a largo plazo en \u00e1reas de impacto vitales, como el <strong>aumento de la productividad y la sostenibilidad, la capacidad de adaptaci\u00f3n, y la mejora en la mitigaci\u00f3n del cambio clim\u00e1tico.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La principal actividad de SUSTAINABLE INNOVATIONS en este proyecto es <strong>reunir a los<\/strong> <strong>principales actores agroalimentarios de la Uni\u00f3n Europea<\/strong> bajo una red de inter\u00e9s, as\u00ed como gestionar las estrategias de explotaci\u00f3n, innovaci\u00f3n y propiedad intelectual.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cEs una gran oportunidad para seguir creciendo en el sector de la industria bio\u201d afirma Jes\u00fas Serrano, director general adjunto de SUSTAINABLE INNOVATIONS. \u201cTenemos experiencia en varios proyectos, como <a href=\"https:\/\/www.agrobridges.eu\/\">agroBRIDGES<\/a>, que busca empoderar a los agricultores e interactuar con los consumidores reforzando los beneficios de los modelos de negocio que operan bajo el acortamiento de cadena de suministro de alimentos o <a href=\"https:\/\/bioswitch.eu\/\">BIOSWITCH<\/a>, que apoya y ayuda a propietarios de marcas a cambiar enfoques basados en fuentes de energ\u00eda f\u00f3sil a enfoques biol\u00f3gicos\u201d.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Desaf\u00edos actuales del sistema alimentario mundial<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El sistema alimentario mundial se enfrenta actualmente a varios desaf\u00edos sociales e interrelacionados con la sostenibilidad y la viabilidad econ\u00f3mica. La Comisi\u00f3n Europea ha establecido un conjunto de iniciativas pol\u00edticas en el marco del Pacto Verde Europeo como las estrategias \u201cde la granja a la mesa \u201cy la biodiversidad, la contaminaci\u00f3n cero, la acci\u00f3n clim\u00e1tica y la pol\u00edtica agr\u00edcola com\u00fan para lograr una transici\u00f3n justa hacia sistemas alimentarios sostenibles.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A pesar de estos esfuerzos, la adopci\u00f3n de pr\u00e1cticas sostenibles sigue siendo baja. Un tercio de todos los alimentos producidos a nivel mundial se desperdicia en la producci\u00f3n, el procesamiento, la venta al por menor o la manipulaci\u00f3n por parte del consumidor, lo que asciende aproximadamente a 1.300 millones de toneladas al a\u00f1o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por lo tanto, se necesitan cambios de comportamiento para fomentar la adopci\u00f3n de tecnolog\u00edas de agricultura clim\u00e1ticamente inteligentes. El nuevo marco pol\u00edtico, principalmente el Pacto Verde Europeo y las reformas en curso de la Pol\u00edtica Agraria Com\u00fan m\u00e1s all\u00e1 de 2020, presenta una oportunidad para redise\u00f1ar la configuraci\u00f3n de los sistemas agroalimentarios de la Uni\u00f3n Europea, mediante el establecimiento de herramientas pol\u00edticas eficaces, basadas en incentivos de conducta no financieros, que incluyen regulaciones y estrategias para lograr cambios hacia sistemas alimentarios sostenibles.<\/p>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#a0c879\"><strong><a href=\"https:\/\/sustainableinnovations.eu\/wp-content\/uploads\/2022\/07\/20220719-SUSTAINABLE-INNOVATIONS-BEATLES-ESP.pdf\">DESCARGUE LA NOTA DE PRENSA COMPLETA AQU\u00cd<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SUSTAINABLE INNOVATIONS ES UNO DE LOS DOS SOCIOS ESPA\u00d1OLES DE BEATLES, UN PROYECTO FINANCIADO CON CASI 4 MILLONES DE EUROS DEL PROGRAMA HORIZONTE EUROPA BEATLES MEJORAR\u00c1 LOS SISTEMAS AGROALIMENTARIOS ACTUALES Y ACELERAR\u00c1 EL CAMBIO DE COMPORTAMIENTO SISTEM\u00c1TICO Y SIST\u00c9MICO HACIA UN CULTIVO y AGRICULTURA CLIM\u00c1TICAMENTE INTELIGENTES Madrid, 21 de Julio de 2022 &#8211; SUSTAINABLE INNOVATIONS [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":19897,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[36],"tags":[],"class_list":["post-19891","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate-es"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BEATLES, UN PROYECTO PARA IMPULSAR SISTEMAS AGROALIMENTARIOS SOSTENIBLES, PRODUCTIVOS Y CLIM\u00c1TICAMENTE INTELIGENTES<\/title>\n<meta name=\"description\" content=\"Sustainable Innovations offers 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